Life Insurance Made Simple

Trusted by thousands for honest guidance, top-rated carriers, and a no-pressure online experience.

A couple with their children laughing

20+ Years

In the insurance industry

10,000+

Five-star customer reviews

Tens of thousands

Of policies sold online

About True Blue Life Insurance/Insurancy

Brian started True Blue Life Insurance in 2005 after years as a financial advisor with MetLife. While there, he saw that many families were being sold the wrong products. He became an independent agent so he could represent many companies and always recommend the best policy for each client.

By taking life insurance online early, Brian made it easy for people nationwide to compare prices, learn about their options, and apply without high-pressure sales tactics. Since then, he has sold over 20,000 policies, generated more than $10 million in revenue, and earned over 10,000 five-star reviews.

True Blue Life Insurance has been recognized as one of the most innovative companies in the industry, and Brian has been a Million Dollar Round Table member, Forbes Council contributor, and author of The Salesman Who Doesn’t Sell.

Insurancy is part of True Blue Life Insurance, continuing the same mission as day one: offer the best products, the most honest advice, and an easy, transparent way to buy life insurance.

A Commitment to Ethics and Excellence

As a member of the Million Dollar Round Table (MDRT) Center for Field Leadership, I hold myself and my company to the highest ethical standardsin the industry. These values guide everything we do at Insurancy:

Client-First
Commitment

Put the best interests of clients and advisors above our own.

Professional
Growth

Maintain and improve our knowledge, skills, and professional competence.

Confidentiality Guaranteed

Keep all personal and business information 100% confidential.

Transparency You
Can Trust

Make full and honest disclosures so clients can make informed decisions.

Brian Greenberg, Founder of Insurancy

& True Blue Life Insurance Inc.